as in profitable
yielding a profit the new manager's mission was to turn the failing store into a lucrative operation

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Recent Examples of lucrative California For Subscribers The most lucrative majors? Teresa Watanabe, Los Angeles Times, 16 Dec. 2024 In 2006, Wang held acquisition discussions with companies such as Liz Claiborne Inc. and St. John, before striking a lucrative licensing deal with Kohl’s for Simply Vera, Vera Wang in 2007. Lisa Lockwood, WWD, 16 Dec. 2024 Mbappé, 25, has had a difficult start to life at Real Madrid this season following his lucrative move from Paris Saint-Germain. Ben Church, CNN, 12 Dec. 2024 Within a recent study by the American Student Assistance (ASA) and the Burning Glass Institute, numerous non-degree pathways lead to stable, lucrative jobs that offer economic mobility and job satisfaction. Chris Westfall, Forbes, 7 Dec. 2024 See all Example Sentences for lucrative 

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“Lucrative.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/lucrative. Accessed 5 Jan. 2025.

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