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allure

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verb

Synonym Chooser

How is the word allure different from other verbs like it?

Some common synonyms of allure are attract, captivate, charm, enchant, and fascinate. While all these words mean "to draw another by exerting a powerful influence," allure implies an enticing by what is fair, pleasing, or seductive.

an alluring smile

When might attract be a better fit than allure?

Although the words attract and allure have much in common, attract applies to any degree or kind of ability to exert influence over another.

students attracted by the school's locale

How are the words charm and captivate related as synonyms of allure?

Charm implies the power of casting a spell over the person or thing affected and so compelling a response, but it may, like captivate, suggest no more than evoking delight or admiration.

charmed by their hospitality
her performances captivated audiences

When can enchant be used instead of allure?

While in some cases nearly identical to allure, enchant is perhaps the strongest of these terms in stressing the appeal of the agent and the degree of delight evoked in the subject.

hopelessly enchanted by her beauty

When would fascinate be a good substitute for allure?

While the synonyms fascinate and allure are close in meaning, fascinate suggests a magical influence and tends to stress the ineffectiveness of attempts to resist.

a story that continues to fascinate children

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of allure
Noun
Today, makeup trends are decidedly more radiant, with juicy lip stains leading the charge—offering the allure of a glossy finish, paired with the long-lasting wear of a tint. Conçetta Ciarlo, Vogue, 10 Sep. 2025 For Kennedy, the allure of Parker’s theory seems obvious. Tom Bartlett, The Atlantic, 9 Sep. 2025
Verb
Put your best foot forward, since all eyes will be on you once Venus enters alluring Taurus on June 6. Liz Simmons, StyleCaster, 27 May 2025 Sure, 2000’s Almost Famous is now a cult classic movie—but 25 years later, we’re still stuck on Kate Hudson’s portrayal of the chic and alluring Penny Lane. Christian Allaire, Vogue, 26 Jan. 2025 See All Example Sentences for allure
Recent Examples of Synonyms for allure
Noun
  • The appeals administrator would be the one who does grant that or not grant that.
    Lydia Mee, MSNBC Newsweek, 18 Sep. 2025
  • But its unique landscape appeals to a much broader range of demographics, from retirees checking off bucket-list destinations, to Southern California families escaping the sprawl, to young adults on a quest for self-discovery.
    Paula Conway, Forbes.com, 17 Sep. 2025
Verb
  • Robert Redford, who charmed people on the big screen and eventually used his star power to advocate for independent filmmaking, environmentalism and LGBTQ rights, has died at age 89.
    Marina Johnson, Louisville Courier Journal, 16 Sep. 2025
  • Lennon's sister, Maisy, charmed audiences as Daphne Conrad, the younger daughter of Rayna Jaymes.
    Allison DeGrushe, Entertainment Weekly, 15 Sep. 2025
Verb
  • Alan is a married man tempted by things that could be, but his friendship with Roger grounds the story in a rare portrayal of Black male vulnerability.
    Okla Jones, Essence, 16 Sep. 2025
  • Still, Beamer grew up in Blacksburg and might be tempted to rebuild his dad’s old program.
    Bruce Feldman, New York Times, 15 Sep. 2025
Noun
  • However, regardless of its attractiveness, investing in a single stock involves high risk.
    Trefis Team, Forbes.com, 10 Sep. 2025
  • Toni Collette, whose breakthrough role was the socially awkward title character in 1994’s Muriel’s Wedding, has never shied away from playing women who downplay their attractiveness.
    Gregg Kilday, HollywoodReporter, 9 Sep. 2025
Verb
  • Molina, who is fascinated by silver screen legend Ingrid Luna (Jennifer Lopez), distracts himself and Valentín with a recounting of his favorite film of hers — The Kiss of the Spider Woman.
    Maureen Lee Lenker, Entertainment Weekly, 11 Sep. 2025
  • That kind of content always fascinated me, both sides of it, actually, the victimology and the perpetrator’s perspective.
    Kansas City Star, Kansas City Star, 10 Sep. 2025
Verb
  • Nepal The climbing capital of the world, Nepal has been luring mountaineers for decades, including up the busy South Col route to the summit of Mount Everest.
    Katie Lockhart, Travel + Leisure, 14 Sep. 2025
  • In April, Liverpool lured CFG’s director of football data Laurie Shaw to Anfield in what was regarded as a major coup within the industry.
    Jordan Campbell, New York Times, 13 Sep. 2025
Noun
  • Anderson is also doing a separate project with Wedgwood that speaks to his fascination with the ancient world.
    Samantha Conti, Footwear News, 19 Sep. 2025
  • Where did that fascination begin?
    Y-Jean Mun-Delsalle, Forbes.com, 19 Sep. 2025
Verb
  • The increase in payments to insurers could be seen as a way to entice Medicare beneficiaries to move to Medicare Advantage.
    Suzanne Blake, MSNBC Newsweek, 16 Sep. 2025
  • Because while the perks of his elevated status are enticing, maintaining his dominance is as difficult as establishing it.
    Marcus Thompson II, New York Times, 15 Sep. 2025

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Cite this Entry

“Allure.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/allure. Accessed 20 Sep. 2025.

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