Fast food’s juggling act — investing in value through promotions and discounts while raising prices on some premium items — appears to be paying off, according to Revenue Management Solutions, a restaurant consulting company.
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Dee-Ann Durbin,
Los Angeles Times,
2 Apr. 2026
Fast food’s juggling act – investing in value through promotions and discounts while raising prices on some premium items – appears to be paying off, according to Revenue Management Solutions, a restaurant consulting company.
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