How to Use underprice in a Sentence

underprice

verb
  • Mr. Lew advised the I.M.F. to do more to call out countries that manipulate currency to underprice exports, run up trade surpluses and keep their finances opaque.
    Jackie Calmes, New York Times, 12 Apr. 2016
  • In other parts of the Bay Area, Masching says many realtors are now purposely underpricing homes to goose interest and stimulate a bidding war.
    Karen D'souza, The Mercury News, 9 Aug. 2019
  • And Microsoft is already familiar with coming late to market with a product, then copying, underpricing, and scaling its way to success.
    Rani Molla, Vox, 9 July 2019
  • The agency is concerned that distributors avoid U.S. tax by underpricing their services.
    Vipal Monga, WSJ, 28 Feb. 2017
  • Facebook cannot underprice its competitors out of existence because most social networks are free.
    Mark Weinstein, WSJ, 27 June 2019
  • The bankruptcy interfered with its supply chain and rival retailers such as Target and Amazon underpriced the company.
    Jon Chesto, BostonGlobe.com, 15 Mar. 2018
  • The mistakes governments are making today in underpricing climate risk is akin to those of the financial sector in the mid-2000s, shortly before bad mortgages nearly destroyed the financial planet.
    Eric Roston, Bloomberg.com, 3 Nov. 2017
  • Taylor has earned kudos for keeping price increases modest, allowing the $2.8 billion chain to underprice competitors.
    Ryan Derousseau, Fortune, 16 Mar. 2020
  • Chain pharmacies, including Rite Aid, grew by underpricing the independent pharmacies that were once a fixture on neighborhood Main Streets.
    Joseph N. Distefano, Philly.com, 20 Feb. 2018
  • That’s a summation of Buffett’s emphasis on value investing—buying stocks that underprice the intrinsic value of companies.
    David Z. Morris, Fortune, 6 May 2018
  • The company was expanding rapidly into new markets such as Nashville, Chicago, and San Francisco—betting on its ability to gain market share by underpricing its competitors.
    Lucinda Shen, Fortune, 19 Dec. 2019
  • Newspapers became almost entirely economically dependent on advertising, partly because most of them calculated that underpricing their subscriptions would pay off in larger circulation that would justify higher advertising rates.
    Nicholas Lemann, The New York Review of Books, 11 Feb. 2020

Some of these examples are programmatically compiled from various online sources to illustrate current usage of the word 'underprice.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

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