: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Synonyms
Examples of word-of-mouth in a Sentence
Adjective
not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Melissa Houston, Forbes, 5 Nov. 2024
Additionally, providing a special deal can help generate word-of-mouth referrals as satisfied customers share their positive experiences.
—Rolling Stone Culture Council, Rolling Stone, 30 Oct. 2024
Tom Brueggemann, IndieWire, 3 Nov. 2024
The film was originally set to open Nov. 27, the day before Thanksgiving, but moved up to build word of mouth heading into Thanksgiving week.
—Pamela McClintock, The Hollywood Reporter, 31 Oct. 2024
See all Example Sentences for word-of-mouth 
Examples are automatically compiled from online sources to
show current usage.
Read More
Opinions expressed in the examples do not represent those of Merriam-Webster or its editors.
Send us feedback.
Adjective
Customer loyalty drives repeat sales, word-of-mouth referrals, and even upsell opportunities.
—Melissa Houston, Forbes, 5 Nov. 2024
Additionally, providing a special deal can help generate word-of-mouth referrals as satisfied customers share their positive experiences.
—Rolling Stone Culture Council, Rolling Stone, 30 Oct. 2024
Noun phrase
Lack of family alternatives, no competition from Halloween kids activities held last week, continued strong word of mouth may all have contributed.
—Tom Brueggemann, IndieWire, 3 Nov. 2024
The film was originally set to open Nov. 27, the day before Thanksgiving, but moved up to build word of mouth heading into Thanksgiving week.
—Pamela McClintock, The Hollywood Reporter, 31 Oct. 2024
See all Example Sentences for word-of-mouth
Dictionary Entries Near word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 21 Nov. 2024.
Copy CitationLove words? Need even more definitions?
Merriam-Webster unabridged
Share