: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Synonyms
Examples of word-of-mouth in a Sentence
Recent Examples on the Web
Holly Gleason, Variety, 24 Apr. 2024
The automaker had long eschewed television, radio, print or online ads — and had built a formidable brand largely through word-of-mouth.
—Owen Bellwood / Jalopnik, Quartz, 23 Apr. 2024
The event room was filling up fast, despite the fact that library director Mara Strickler held off on posting my visit to social media until three days before, opting instead for a word-of-mouth campaign.
—Diana Goetsch, Los Angeles Times, 17 Apr. 2024
The Kim’s Video mind-set expressed itself more diffusely, as a web of word-of-mouth recommendations.
—Richard Brody, The New Yorker, 10 Apr. 2024
While more studies are being conducted, word-of-mouth has been positive, and the general consensus is that CBD’s benefits outweigh the cons.
—Amber Smith, Discover Magazine, 3 Apr. 2024
But, for those who discover brands early on; whose consistent purchases, crowdfunding contributions, and word-of-mouth endorsements contribute to a growing buzz, the resulting sense of pride and ownership is, perhaps, fair.
—Ebony Flake, Essence, 29 Mar. 2024
Musk and Tesla have often dismissed traditional forms of promotion, relying instead on word-of-mouth, referral programs, and the starpower of its chief executive to attract customers.
—Marco Quiroz-Gutierrez, Fortune, 29 Mar. 2024
The shop is popular with Guyanese Canadians seeking a taste of home, but word-of-mouth recommendations have expanded the clientele to include people of all ethnicities from across the city.
—Heather Greenwood Davis, Condé Nast Traveler, 22 Mar. 2024
Paloma Chavez, Miami Herald, 24 Apr. 2024
To collect the items, Medrano and her family used social media and word of mouth to connect with alumni, family friends, and others.
—Mack Swenson, Southern Living, 19 Apr. 2024
Zhang said the company has a couple dozen prospective customers who heard of him through word of mouth.
—Sasha Rogelberg, Fortune, 12 Apr. 2024
The program’s sterling reputation and word of mouth among local high school players serves the team well.
—Joseph Dycus, The Mercury News, 9 Apr. 2024
From word of mouth recommendation, a lot of people enjoy oils to alleviate pain for things before bed or sitting in one spot all day, while others who do more active things that aggravate symptoms use a topical.
—Chrono Therapeutics, Discover Magazine, 3 Apr. 2024
Whatever the case, Godzilla x Kong has proven itself more than worthy of those audience dollars, and word of mouth is spreading the news.
—Mark Hughes, Forbes, 30 Mar. 2024
In interviews and surveys, those voters indicated an unawareness about his administration’s accomplishments, something a word of mouth campaign on TikTok could alleviate.
—Anjali Huynh, New York Times, 26 Mar. 2024
Often, bidet sales spread just through word of mouth.
—Ramishah Maruf, CNN, 24 Mar. 2024
Adjective
Back in those pre-internet days, Cline’s ubiquity was word-of-mouth, but deeply felt.
—Holly Gleason, Variety, 24 Apr. 2024
The automaker had long eschewed television, radio, print or online ads — and had built a formidable brand largely through word-of-mouth.
—Owen Bellwood / Jalopnik, Quartz, 23 Apr. 2024
The event room was filling up fast, despite the fact that library director Mara Strickler held off on posting my visit to social media until three days before, opting instead for a word-of-mouth campaign.
—Diana Goetsch, Los Angeles Times, 17 Apr. 2024
The Kim’s Video mind-set expressed itself more diffusely, as a web of word-of-mouth recommendations.
—Richard Brody, The New Yorker, 10 Apr. 2024
While more studies are being conducted, word-of-mouth has been positive, and the general consensus is that CBD’s benefits outweigh the cons.
—Amber Smith, Discover Magazine, 3 Apr. 2024
But, for those who discover brands early on; whose consistent purchases, crowdfunding contributions, and word-of-mouth endorsements contribute to a growing buzz, the resulting sense of pride and ownership is, perhaps, fair.
—Ebony Flake, Essence, 29 Mar. 2024
Musk and Tesla have often dismissed traditional forms of promotion, relying instead on word-of-mouth, referral programs, and the starpower of its chief executive to attract customers.
—Marco Quiroz-Gutierrez, Fortune, 29 Mar. 2024
The shop is popular with Guyanese Canadians seeking a taste of home, but word-of-mouth recommendations have expanded the clientele to include people of all ethnicities from across the city.
—Heather Greenwood Davis, Condé Nast Traveler, 22 Mar. 2024
Noun phrase
Detectives believe the business operated through word of mouth and are investigating his unlicensed practice, prosecutors said.
—Paloma Chavez, Miami Herald, 24 Apr. 2024
To collect the items, Medrano and her family used social media and word of mouth to connect with alumni, family friends, and others.
—Mack Swenson, Southern Living, 19 Apr. 2024
Zhang said the company has a couple dozen prospective customers who heard of him through word of mouth.
—Sasha Rogelberg, Fortune, 12 Apr. 2024
The program’s sterling reputation and word of mouth among local high school players serves the team well.
—Joseph Dycus, The Mercury News, 9 Apr. 2024
From word of mouth recommendation, a lot of people enjoy oils to alleviate pain for things before bed or sitting in one spot all day, while others who do more active things that aggravate symptoms use a topical.
—Chrono Therapeutics, Discover Magazine, 3 Apr. 2024
Whatever the case, Godzilla x Kong has proven itself more than worthy of those audience dollars, and word of mouth is spreading the news.
—Mark Hughes, Forbes, 30 Mar. 2024
In interviews and surveys, those voters indicated an unawareness about his administration’s accomplishments, something a word of mouth campaign on TikTok could alleviate.
—Anjali Huynh, New York Times, 26 Mar. 2024
Often, bidet sales spread just through word of mouth.
—Ramishah Maruf, CNN, 24 Mar. 2024
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'word-of-mouth.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
Dictionary Entries Near word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 30 Apr. 2024.
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