: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Synonyms
Examples of word-of-mouth in a Sentence
Adjective
not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Sydney Gore, Architectural Digest, 6 Feb. 2025
News often travels by word-of-mouth in the network of Black fashion collectors and curators.
—Aemilia Madden, Vogue, 3 Feb. 2025
Pamela McClintock, The Hollywood Reporter, 23 Jan. 2025
Ruiz, with the Idaho Organization of Resource Councils, said messages are being spread in the community via word of mouth.
—Carolyn Komatsoulis, Idaho Statesman, 17 Jan. 2025
See all Example Sentences for word-of-mouth 
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Adjective
To date, all of my clients slid into my DMs and every project has been [secured through] word-of-mouth referrals.
—Sydney Gore, Architectural Digest, 6 Feb. 2025
News often travels by word-of-mouth in the network of Black fashion collectors and curators.
—Aemilia Madden, Vogue, 3 Feb. 2025
Noun phrase
Disney will use the next three weeks to make its final and biggest marketing for the film, which could come in ahead of projections if there is positive word of mouth.
—Pamela McClintock, The Hollywood Reporter, 23 Jan. 2025
Ruiz, with the Idaho Organization of Resource Councils, said messages are being spread in the community via word of mouth.
—Carolyn Komatsoulis, Idaho Statesman, 17 Jan. 2025
See all Example Sentences for word-of-mouth
Dictionary Entries Near word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 11 Feb. 2025.
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