word-of-mouth

1 of 2

adjective

: orally communicated
also : generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business

word of mouth

2 of 2

noun phrase

: oral communication
especially : oral often inadvertent publicity

Examples of word-of-mouth in a Sentence

Adjective not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Adjective
The majority of audiences were under 35 and almost half heard about the film via Letterboxd as the online film-centric social network continues to be a defining force for indie word-of-mouth in the post-Covid era. Jill Goldsmith, Deadline, 22 Dec. 2024 The 30-second rule appears to be a word-of-mouth instruction from the viral videos. Alanna Martine Kilkeary, Glamour, 20 Dec. 2024
Noun phrase
Adding to the buzz of Ponce’s word of mouth is an upcoming outpost of San Juan’s buzzy La Factoría, one of the World’s 50 Best Bars. Shannon McMahon, Condé Nast Traveler, 16 Dec. 2024 That score and word of mouth turned it into one of the biggest surprise box office hits of the year, amassing $350 million globally, with $200 million of that internationally. Paul Tassi, Forbes, 12 Dec. 2024 See all Example Sentences for word-of-mouth 

Word History

First Known Use

Adjective

1817, in the meaning defined above

Noun Phrase

15th century, in the meaning defined above

Time Traveler
The first known use of word-of-mouth was in the 15th century

Dictionary Entries Near word-of-mouth

word of honor

word-of-mouth

word of mouth

Cite this Entry

“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 2 Jan. 2025.

Kids Definition

word of mouth

: spoken communication
Last Updated: - Updated example sentences
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