the big guns

plural noun

informal
: the most powerful people, companies, organizations, etc.
They called in the big guns to deal with the problem.

Examples of the big guns in a Sentence

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After throwing characters from Marvel and Toy Story into its ongoing battle to lure young viewers to its increasingly expensive sports telecasts, Disney’s ESPN is really bringing in the big guns. Brian Steinberg, Variety, 29 Oct. 2024 The big picture: The Harris campaign sent in the big guns — Obama, a president with a fan base, one who has won this state — to drive blue and persuadable voters to the polls. Alexandria Sands, Axios, 26 Oct. 2024 Companies like Attentive, Yotpo, Klaviyo (and the big guns like Salesforce) are harnessing Artificial Intelligence to personalize SMS and email experiences for mobile. Beth Ann Kaminkow, Forbes, 17 Oct. 2024 And with another holiday season looming and visions of pill bottles dancing in the heads of Merrell’s executives— Murray decided to call in the big guns. Katie Hafner, Scientific American, 26 Sep. 2024 Thus, while Maker’s Mark, owned by liquor conglomerate Beam Suntory, is arguably one of the big guns in this industry, a shift toward more of these more finely aged releases could signal a strategic pivot to capture the growing demand for premium and craft bourbon. Rachel King, Forbes, 21 Sep. 2024 As for the rest of the big guns, William Kidd, Charles Vane, Bonnet, Rackham and Olivier Levasseur were all executed by hanging. Sean Kingsley, Smithsonian Magazine, 15 May 2024 Will the military continue trying to quash the rebellion and bring out the big guns, like tactical nukes? Tatiana Siegel, Variety, 13 Apr. 2024 As the final audition for season 22, Gagnon brought out the big guns. Lars Brandle, Billboard, 25 Mar. 2024

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Cite this Entry

“The big guns.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/the%20big%20guns. Accessed 23 Nov. 2024.

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