product placement

noun

: the inclusion of a product in a television program or film as a form of paid advertisement

Examples of product placement in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Shows on streaming platforms often go viral and brands are slowly understanding the significant value of product placement as an effective advertising strategy, which makes shoppable content integration all the more relevant. Clara Ludmir, Forbes.com, 1 May 2025 But whereas paid advertorials or blatant product placement have become too transparent to most audiences, more brands are waking up to the idea of investing in narrative feature films and series, whether on major studio projects or smaller indies. Brian Welk, IndieWire, 16 Apr. 2025 The optimization engine can then determine the most efficient warehouse configuration by calculating optimal product placement, designing streamlined picking routes and defining storage zones that maximize space utilization while maintaining operational efficiency. Lucas Persona, Forbes, 10 Mar. 2025 This unexpected pairing of athletics and space exploration won over audiences and outperformed a typical product placement campaign by highlighting the common goals of athletes and astronauts and building a story that both brands benefitted from. Alison Temple, Forbes.com, 23 Apr. 2025 See All Example Sentences for product placement

Word History

First Known Use

1982, in the meaning defined above

Time Traveler
The first known use of product placement was in 1982

Browse Nearby Words

Cite this Entry

“Product placement.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/product%20placement. Accessed 16 May. 2025.

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