packaging

noun

1

: an act or instance of packaging something or someone: such as

a

: the enclosing of something in a container or covering

… damage caused by static charge during packaging, storing, and shipping.

—Chemical & Engineering News

b

: the presentation of something or someone to the public in a way that is designed to be attractive or appealing

This is public relations: the packaging of ideas, the execution of them, and the media coverage surrounding them.

—Robert Z. Chew

2

: material used to enclose or contain something

… the flashy packaging popularized by mass merchants.

—Jan Stafford

also : a covering wrapper or container : package entry 1 sense 3

the manufacture of food packagings

Examples of packaging in a Sentence

Recent Examples on the Web

Your visual and verbal brand guidelines should be consistently reflected on your website, mobile app and social media channels, as well as packaging, physical store interiors and signage. —Jessica Wong, Forbes.com, 14 May 2025

Is its packaging consciously designed or needlessly wasteful? —Annie Blay-Tettey, Allure, 13 May 2025

The eco-friendly packaging is adorable, and the box is thoughtfully curated. —Louryn Strampe, Wired News, 11 May 2025

The cheese was removed from the packaging and cut into cubes for testers to taste without any identifiable packaging. —Catherine Jessee, Southern Living, 10 May 2025

Word History

Etymology

from gerund of package entry 2

First Known Use

circa 1875, in the meaning defined at sense 1