own-brand

adjective

British
: a product that is made for a store and has the store's name on it

Examples of own-brand in a Sentence

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The company also plans to double its Test & React program to 20 percent of own-brand sales. Vicki M. Young, Sourcing Journal, 5 Nov. 2024 Updated November 3 with report of new design change to own-brand chip for iPhone 17 series. David Phelan, Forbes, 3 Nov. 2024 The high-end pairs were fascinating, but Nura was acquired by Denon in April 2023, and announced the cessation of its own-brand lines shortly after. Andrew Williams, Forbes, 1 Oct. 2024 Jumbo Supermarkets, which operates in the Netherlands and Belgium, and the UK’s Co-operative Group, have both pledged to price-match their own-brand plant products to their meat equivalents. Matt Reynolds, WIRED, 8 Aug. 2024 For the uninitiated, Sephora Collection is the store’s own-brand offering, encompassing makeup, skincare, hair care and body care products. Venus Wong, refinery29.com, 14 May 2024 Apple’s mobile wallet allows iPhone users to pay for products in-store and online using its own-brand Apple Pay. Morgan Meaker, WIRED, 11 July 2024 Sam’s Club has mimicked Costco’s strategy in its own expansion of own-brand Member’s Mark. Bysasha Rogelberg, Fortune, 27 June 2024 Selling polished diamonds through own-brand and independent channels would mark quite a strategic departure; currently the business only sells to a select group of customers. Marco Quiroz-Gutierrez, Fortune Europe, 5 June 2024

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“Own-brand.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/own-brand. Accessed 21 Nov. 2024.

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