merchandising

noun

mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ How to pronounce merchandising (audio)
variants or less commonly merchandizing
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Disneyland is launching multiple merchandising lines for its 70th anniversary, some of which have already started to infiltrate the parks. Todd Martens, Los Angeles Times, 17 Apr. 2025 Read: America is done pretending about meat All of this social-media attention has been translating into people’s actual eating habits, Victoria Fitzgerald, who oversees Whole Foods Market’s meat merchandising, told me. Valerie Trapp, The Atlantic, 17 Apr. 2025 Stephanie Poon, Twin Dragon’s marketing and merchandising director, said the collaboration unites the mill’s expertise in innovative denim manufacturing with Panda Biotech’s leadership in U.S.-based hemp fiber production, offering a high-performance, eco-friendly alternative to traditional denim. Angela Velasquez, Sourcing Journal, 14 Apr. 2025 The primary operator of professional golf tournaments in North America is not involved in merchandising at all, which is where the PGA Tour Superstore comes in, Thomas said. Jean E. Palmieri, WWD, 24 Mar. 2025 See All Example Sentences for merchandising

Word History

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of merchandising was in 1917

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Cite this Entry

“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 25 Apr. 2025.

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