merchandising
noun
mer·chan·dis·ing
ˈmər-chən-ˌdī-ziŋ 
variants
or less commonly merchandizing
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling
Examples of merchandising in a Sentence
She is the company's director of merchandising.
The film made a lot of money thanks to strong merchandising.
Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
And each year Carey knows how to capitalize during the Christmas season, from her holiday tour to TV specials to merchandising.
—
Mesfin Fekadu, The Hollywood Reporter, 26 Dec. 2024
One of Concepts’ strengths is its merchandising strategy.
—Layla Ilchi, WWD, 9 Dec. 2024
That two-in-one effect is also what Roth is going for with all the merchandising.
—Alison Foreman, IndieWire, 30 Nov. 2024
Penny Coy is a senior vice president of merchandising at Ulta Beauty.
—Sam Escobar, Allure, 13 Dec. 2024
See all Example Sentences for merchandising 
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Mesfin Fekadu, The Hollywood Reporter, 26 Dec. 2024
One of Concepts’ strengths is its merchandising strategy.
—Layla Ilchi, WWD, 9 Dec. 2024
That two-in-one effect is also what Roth is going for with all the merchandising.
—Alison Foreman, IndieWire, 30 Nov. 2024
Penny Coy is a senior vice president of merchandising at Ulta Beauty.
—Sam Escobar, Allure, 13 Dec. 2024
See all Example Sentences for merchandising
Dictionary Entries Near merchandising
Cite this Entry
“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 30 Dec. 2024.
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