marketing research

noun

: research into the means of promoting, selling, and distributing a product or service

Examples of marketing research in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
In addition to advertising, marketing research, communications and customer service CMO roles now often include digital strategy, data analytics and online customer engagement. Simone Grapini Goodman, Forbes, 26 Nov. 2024 Pause for a moment and think about all the things this would entail: a piece of software with control over a bank account and the capacity to enter into contracts, engage in marketing research, create an online storefront, evaluate product performance and sales, and accrue a commercial reputation. Gillian Hadfield, Fortune, 17 Oct. 2024 Despite smaller budgets for marketing research, many small companies have successfully connected with their consumers, gaining quicker access to information and becoming more agile in delivering what their consumers want. Andrea Eboli, Forbes, 4 Sep. 2024 The best career move was not a single position but rather establishing an objective mindset based on my first role in marketing research and analytics. Angela Velasquez, Sourcing Journal, 15 Aug. 2024 See all Example Sentences for marketing research 

Word History

First Known Use

1915, in the meaning defined above

Time Traveler
The first known use of marketing research was in 1915

Dictionary Entries Near marketing research

Cite this Entry

“Marketing research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/marketing%20research. Accessed 21 Dec. 2024.

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!