market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
That year, sales of prestige perfumes and colognes, the largest segment in fragrance, grew 14% year-over-year, according to market research firm Circana. Emma Sandler, Forbes.com, 15 May 2025 Soucy said this came only after extensive market research to ensure that the PGA Championship could pull this off not just in Charlotte, but in every future stop, too. Jordan Kaye, Charlotte Observer, 13 May 2025 The industry, valued at $16.01 billion in 2022, is projected to grow at a compound annual growth rate of 5.9 percent through 2030, according to a report by Grand View Research, a market research firm headquartered in San Francisco. Soo Kim, MSNBC Newsweek, 12 May 2025 After peaking at $6.55 in mid-March, a dozen eggs sold for an average of $5.45 nationwide as of the week ending April 19, according to the latest data available from the market research firm NIQ. Joe Murphy, NBC news, 11 May 2025 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

Browse Nearby Words

Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 23 May. 2025.

More from Merriam-Webster on market research

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!