hyperlocal

adjective

hy·​per·​lo·​cal ˌhī-pər-ˈlō-kəl 

: limited to a very small geographical area

hyperlocal news/weather

hyperlocal marketing

Public health authorities have responded by shifting efforts away from mass vaccination sites and focusing on communities with the lowest vaccination rates. This hyperlocal approach … hinges on making the shots easy to reach …

—Jon Schuppe et al.

Examples of hyperlocal in a Sentence

Recent Examples on the Web

Dining is fully customized to guests’ tastes, with menus curated using hyperlocal ingredients. —Kaila Yu, Forbes, 9 Mar. 2025

This mountainside restaurant transforms hyperlocal ingredients into edible masterpieces, inviting guests on a sensory journey enhanced by one of the region's best wine lists. —Jenn Rice, Vogue, 12 Feb. 2025

The other key point from First Street’s ongoing analysis of climate risk – first profiled by USA TODAY in October – is that in most cases, risk is hyperlocal. —Andrea Riquier, USA TODAY, 3 Feb. 2025

Prioritize collecting, organizing and analyzing datasets that provide a competitive edge, including property performance metrics, hyperlocal market insights or tenant behavior patterns. —Andrei Kasyanau, Forbes, 26 Nov. 2024

Word History

Etymology

hyper- + local entry 1

First Known Use

1921, in the meaning defined above

Rhymes for hyperlocal

• multifocal
• univocal
• cloacal
• focal
• local
• sokol
• vocal
• confocal
• nonlocal