hard sell

noun

: aggressive high-pressure salesmanship compare soft sell

Examples of hard sell in a Sentence

Such an expensive project will be a hard sell during these slow economic times.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The company has tried pivoting to a subscription model, but that has proven to be a hard sell. Michael Hiltzik, Los Angeles Times, 26 Mar. 2025 The last scene is Garcelle going to bother Boz in her sick bed, and Garcelle gives Boz the hard sell on why Dorit is annoying. Brian Moylan, Vulture, 14 Jan. 2025 Forming a local committee wasn’t a hard sell, said Jennifer Cacciapaglia, director of that Rockford office, which is in Winnebago County. Vernal Coleman, ProPublica, 26 Feb. 2025 This particular tension is unlikely to go away; slow, dogmatic passing football has always been a hard sell in a stadium where arch-pragmatists like Mourinho and Antonio Conte were so enthusiastically embraced. Liam Twomey, The Athletic, 25 Feb. 2025 See All Example Sentences for hard sell

Word History

First Known Use

1945, in the meaning defined above

Time Traveler
The first known use of hard sell was in 1945

Browse Nearby Words

Cite this Entry

“Hard sell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/hard%20sell. Accessed 29 Mar. 2025.

Last Updated: - Updated example sentences
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