awareness
noun
aware·ness
ə-ˈwer-nəs
: the quality or state of being aware : knowledge and understanding that something is happening or exists
promoting a heightened awareness of the problem
seemed to have only a slight awareness of what was going on
an acute awareness of subtle differences
They hope to raise awareness of endangered species, encouraging donations and attracting tourists to the region to support conservation efforts.—New Scientist
The alternative press played a particularly important role in raising political awareness and facilitating mobilization against the regime in South Africa …—Larry Diamond
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Merriam-Webster unabridged
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