undersell
verb
un·der·sell
ˌən-dər-ˈsel 
undersold
ˌən-dər-ˈsōld
; underselling
; underselling
1
: to sell articles cheaper than
undersell a competitor
we will not be undersold
2
: to sell cheaper than
imported cars that undersell domestic ones
3
: to present or speak of (something or someone) as having a lower value or less importance than is actual or deserved : underrate
advising job applicants not to undersell themselves
Don't undersell the qualities of a worthy trail horse …—
Lucie Stigler
Lucie StiglerDylan's musicianship is often undersold by critics …—Amanda Petrusich
Amanda PetrusichExamples of undersell in a Sentence
They promised to undersell their competitors.
We will not be undersold.
imported cars that undersell domestic models
Recent Examples on the Web
Even that alarming figure would appear to undersell the local problem.
—Tom Bartlett, The Atlantic, 11 Mar. 2025
Not that Indy’s performance requires any real augmentation, as the title of Leonberg’s debut is underselling just how much of a good boy its star really is.
—Rafael Motamayor, IndieWire, 10 Mar. 2025
But that perception may vastly undersell the scale of change that AI is about to bring.
—Thomas G. Moukawsher, Newsweek, 4 Mar. 2025
Not to undersell the body shots, but Zhang didn’t look like a man who wanted to push through adversity.
—Brian Mazique, Forbes, 22 Feb. 2025
See All Example Sentences for undersell
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Tom Bartlett, The Atlantic, 11 Mar. 2025
Not that Indy’s performance requires any real augmentation, as the title of Leonberg’s debut is underselling just how much of a good boy its star really is.
—Rafael Motamayor, IndieWire, 10 Mar. 2025
But that perception may vastly undersell the scale of change that AI is about to bring.
—Thomas G. Moukawsher, Newsweek, 4 Mar. 2025
Not to undersell the body shots, but Zhang didn’t look like a man who wanted to push through adversity.
—Brian Mazique, Forbes, 22 Feb. 2025
See All Example Sentences for undersell
Cite this Entry
“Undersell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/undersell. Accessed 31 Mar. 2025.
Copy CitationKids Definition
undersell
verb
un·der·sell
ˌən-dər-ˈsel
undersold
-ˈsōld
; underselling
; underselling
: to sell articles cheaper than
undersell a competitor
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