remarket
verb
re·mar·ket
(ˌ)rē-ˈmär-kət
remarketed; remarketing
: to market (something) again
hoping to remarket the movie overseas
As of 2015, the company decided to remarket their sweets as vegan-friendly to appeal to a wider audience of sweet lovers.—Liz Connor
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Merriam-Webster unabridged
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