psyops
plural noun
psy·ops
ˈsī-ˌäps
often attributive
1
: military operations usually aimed at influencing the enemy's state of mind through noncombative means (such as distribution of leaflets)
also, psyop singular
: a single such operation
2
: government use of a person or phenomenon to influence a population's opinions and attitudes
also, psyop singular
: a person or thing so used
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Merriam-Webster unabridged
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