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Incur vs. Occur
Incur bears a strong family resemblance to another English verb, occur. If you are confused by their similarities, a glance back at their Latin roots might help you to tell them apart.
Both words have a common root in Latin currere, meaning “to run.” In the case of incur, currere was combined with Latin in “into,” which produced the meaning “to run into.” In English, the one who incurs, or “runs into,” is most often a person and the thing incurred is usually some self-inflicted negative consequence (such as a debt or somebody’s foul temper). The ancestor of occur, by contrast, paired Latin ob “in the way” with currere, producing the basic meaning “to run in the way of,” or “to present itself.” In English, the verb came to apply strictly to events, things, or ideas; something (such as a tornado) that occurs, or “presents itself,” appears or happens; a thought that occurs, or “presents itself” to someone, comes into that person’s mind.
To summarize: a person (or something composed of people, like a company) incurs, or becomes subject to, something negative; something occurs, or happens, or an idea occurs to, or comes into the mind of, someone.
Examples of incur in a Sentence
Ben Marcus, Time, 8 Jan. 2001
Shakespeare … took plots and characters from wherever he pleased, rarely acknowledging sources, and he saw so little sanctity in his own words that anyone could print them who cared to incur the expense—which did not include royalties to Shakespeare.
—Walter Kendrick, New York Times Book Review, 29 Oct. 1989
To be too good-looking is sometimes to incur the dislike, if not the hatred, of the ordinary-looking.
—Joseph Epstein, The Middle of My Tether, 1983
What did he do to incur such wrath?
Rachel Raposas, People.com, 21 Mar. 2025
Higher interest rates and fees: Unpaid debts may incur higher than average interest rates and fees, and this can make your debt even more difficult to pay off.
—Kevin Harper, Sacramento Bee, 21 Mar. 2025
For example, a company managing one million daily chatbot interactions, each averaging 5,000 tokens at $5 per million tokens, incurs nearly $9 million in annual costs.
—Eli David, Forbes, 20 Mar. 2025
Development costs incurred as of the end of 2024 amounted to $5 million for the Mountain Creek project and $36.6 million for the Alera project.
—Quartz Intelligence Newsroom, Quartz, 20 Mar. 2025
See All Example Sentences for incur
Cite this Entry
“Incur.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/incur. Accessed 2 Apr. 2025.
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incur
transitive verb
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