balkanize
verb
bal·kan·ize
ˈbȯl-kə-ˌnīz
balkanized; balkanizing
often capitalized
1
: to break up (a region, a group, etc.) into smaller and often hostile units
opposes the partition of Germany, and holds that the economic consequences of Balkanizing the country would be serious—Times Literary Supplement
2
: divide, compartmentalize
now pop culture has been balkanized; it is full of niches, with different groups watching and playing their own things—Richard Corliss
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Merriam-Webster unabridged
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